Was the Apple there before the dreaded DOS? No! We are forgetting the entire pantheon of pre-created objects, some came from the deity UNIX, and others from the evil MS DOS. This was long before the creation (evolution or otherwise) of the Taxonomy of Mobile Phone, or the highly evolved Smart Phone!
“In the beginning was the Analog, and the Analog was with Turing, and the analog was Turing. The same was in the beginning with Digital.”"
From the Book of Turing: 01:01-11 (binary remember!)